Paperclip

Paperclip is an app that turns any long-form content (e.g., research paper, Substack blog post) into a series of short-form videos designed to be educational and engaging at the same time. The feed of the app is populated by short-form video from the content the user uploads. If the user scrolls vertically, they'll see new videos. But if they scroll horizontally, they'll see another clip from the same article or content. The problem I'm trying to solve is mainly social media consumption where people go on Instagram and TikTok not to just doom scroll but to seek inspiration at the same time. However, we don't have control over the algorithm. This app allows people to design what they want to consume and the AI feature makes those contents more engaging. We want to give back control to the users, but also help people learn better and gather inspiration by transforming dense content into more engaging formats.